My team partnered with the Los Angeles-based boutique grocery store Erewhon to create two lifestyle collections. The collaboration aimed to infuse high-performance sportswear with a wellness-influenced, Southern Californian spirit embodied by the brand.

The line included womenswear, menswear and accessories, featuring a mix of athletic pieces designed to be styled with elevated loungewear essentials. We played with volume and mix-and-match layering across the collections, designed to take the wearer from their favourite fitness studios to their post-workout smoothie run.